Target Audience

My target audience is teenager to young adults (12-25), as they are an audience I can relate to, about because they best fit the theme of finding self and adventure. I aim to have a gender neutral audience, as landscapes and coming to terms with who you are is something that women will find more appealing, however it will also attract men as the camera is from a male viewpoint, meaning men will relate to it more. My main audience group however is school students. They will be able to relate to the classroom environment, and the idea of escaping the outside to the outside world. The actor involved is a teenager, which immediately connect to someone their age.

This is a mind map of my idea target audience.